RED: Re-Educating Digitisation

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All festivals (no matter what focus, may it be films, theatre, literature or music) are under pressure to grow, to reach young audiences and audiences with migrant background. The generational shift asks for different communication, different formats and methodologies. A huge challenge that cultural institutions face is to reach target audiences effectively. But how do you know, if your communication is effective?

Have you ever closed the Facebook statistics page with a frustrated sigh? Have you already tried to make sense of your website statistics but didn’t get anywhere? And did you wish to have all your data well-arranged in one place?

Reporting Tools

Reporting Tools

Here you will soon find an easy-click-through manual for setting up reporting tools for your data streams.

Visitor Research

Here you will soon find an online workshop on how to improve your event evaluation including a test license of SPSS for 3 months.

Visitor Research

Non-Visitor Research

Non-Visitor Research

In this online workshop you will get a clear picture on who is not yet coming to your events, how to reach them and how to adjust your marketing strategy.